Digital Marketing Education Academy

  • Online Reputation Management: Essential For Online Dignity Of A Business

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    Online Reputation Management
    Maintaining reviews, ratings & comments is often pervasive in search marketing process but Online Reputation Management (ORM) is much more important than this & can exert wider impact on dignity of website or business.

    ORM is basically a managing process through which company manages the criticisms, complaints or other issues arising from customers or users related to company’s products or services. It’s pretty much common to have issues with customers. But it depends on the company how to react to issues either by ignoring it or by taking a stand & resolving the issue through any of the possible ways.

    Thus, before the customer approaches the public forum or takes any of the legal steps, be prepared & plan well in advance to tackle any of the criticisms & satisfy the customer swiftly & effectively.

  • SEO: Unbelievable Guide To Digital Marketing Trends To Pursue In 2014

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    The digital marketing scenario is varying persistently. Every year lot of algorithm updates, fresh tools & tech upgrades have been revolutionizing the digital marketing landscape in diverse manners. Marketers would have to shift from traditional & obsolete marketing tactics to new marketing trends to confront the vigorous & competitive environment.

    Therefore, intensive apprehension is required in 2014 while exerting digital marketing for your business. To extract finest results from SEO practices, I am going to mention below some tips & tools to foster search marketing as well as social media promotion & several practices to be evaded by marketers in 2014 to take your business to a new horizon.